In the dynamic realm of real estate development, Concord Greenhouse emerges as the illustrious "Ferrari" within Concord Pacific's esteemed portfolio of property projects. Distinct from its static and mundane counterparts, the Concord Greenhouse website was meticulously designed to radiate innovation and allure. Using Webflow, I guided the project from initial wireframe to polished design. Collaborating closely with the marketing team, I crafted a brand style that exudes simplicity and sophistication. Speed and functionality were paramount, ensuring smooth user experiences. Moreover, I collaborated with the development team to seamlessly integrate webhooks, linking the registration form to the presale application for sales agents. Through a fusion of animations, parallax effects, and an array of unique components — including a fullscreen menu and engaging hover effects — I endeavored to ensure that Concord Greenhouse would not only captivate but also redefine the digital landscape of property marketing.
role
UX/UI Designer
Frontend Developer
tools
FigJam
Figma
Webflow
CSS
Javascript
Lottie/JSON