As a surface design developer at tentree, I created graphics with the design team based off of art direction by merchandising for SS21 apparel, accessories, offshoot capsules. Conversed with overseas mills and vendors on a daily basis to give directions on new developments, advise color and layout comments on strike-offs, keep track of existing developments and make sure all are in house on time.
Seasonal pieces were displayed and merchandised in stores such as Sporting Life, Sport Check, L.L. Bean, and tentree's own store at the YVR (Vancouver) Airport. In creating captivating designs for merchandise, SS21 had a remarkable $10 million in revenue generation.